Category Archives: Archive

Social Network Optimization is the new SEO/SEM

Posted on October 26, 2007 by Thomas Purves

Or, how to buy friends and influence people: “need someone with knowledge on how to post and title youtube videos and digg articles in a compelling manner… will be paid bonuses for results (ie getting on the first page of … Continue reading →

Posted in Archive, facebook, marketing, myspace, sno, socialgraft, socialmedia | 4 Comments

Brand Awesomeness

Posted on October 25, 2007 by Thomas Purves

Chris Matthews of Specialized has a great idea brewing about why Brand Awesomeness is the new brand awareness. I’m not a big fan of “branding” in it’s classic sense. It seems to be relied upon too often as a crutch … Continue reading →

Posted in Archive, awesomeness, brand, brandawesomeness, branding, marketing, pr, socialmedia | Leave a comment

Goodbye DRM, you won’t be missed

Posted on October 24, 2007 by Thomas Purves

“The slow death of digital rights” – The Economist Radioheads success is just the latest signal that DRM is dying a welcomed if unanticipated early demise. “iTunes Plus DRM-free tracks expanding, dropping to 99 cents” – Ars Technica There’s now … Continue reading →

Posted in Archive, drm, drmfree, media, music | Leave a comment