Author Archives: Thomas Purves

How the mobile web and “augmented reality” changes retail forever

Posted on March 25, 2009 by Thomas Purves

At South by southwest interactive this week (SXSW) a huge theme was “augmented reality” the idea of, Amazon-app style, pointing your phone at any product to get more information -or a better price- online. We’re getting to a world where … Continue reading →

Posted in Archive, Augmented Reality, conferences, dead media, design, future, sxsw | 1 Comment

PROTIP #67 For Social Media Marketers:

Posted on March 24, 2009 by Thomas Purves

Tom Purves’ Protip #67 for social media marketing: STEP 1: Make a product actually worth talking about. STEP 2: See step 1. STEP 3: There is no step 3. Originally tweeted, reblogged here for posterity.

Posted in Archive, Uncategorized | 2 Comments

This is what I do now

Posted on March 11, 2009 by Thomas Purves

A friend asked me today for a two line bio of what’s been keeping me so busy these days. And the most accurate description in very general terms I came up with was this. Stopping to think about it, I … Continue reading →

Posted in Archive, dogs, Personal | Leave a comment