Presentation: Design for an Augment Reality world

For posterity here is the slideshare version of my Augmented Reality talk, which I presented for the first time at Refresh Events in Toronto. As a first cut, this presentation represented more of a shotgun scattershot rather than a linearly coherent narrative of the various thoughts on this topic currently spinning in my head my these days.

For background this was the talk proposal. I think I got to most of this stuff.

How “Augmented Reality” and the mobile web changes everything

Mobile broadband access and ever-smarter phones are shaking the internet out its lofty cloud and bringing the web into the real world. As a result, the old “real world”, and many old ideas and many old business models will be running out of places to hide from the pervasive influence of the net.

Meanwhile, each of our smart phones are in many ways even better than the old clunky tools we used to use to surf the net. Our mobile devices are not only connected but, also bristling with sensors like radios, cameras, microphones, GPS etc. that can directly perceive and interact with the world around you. We’re reaching a point where it’s theoretically possible to point that device at almost anything: a landmark, a product on a store shelf, your friends or a crowd of people; and draw from the cloud and your social graph as much, or perhaps more, relevant information than you ever wanted to know. Oh, and the cloud will be watching you and whatever’s around you as well.

In the new augmented reality, the web surfs you.

The goal of this talk will be to provide you with a fast paced overview of what this new “augmented” reality will mean for how we socialize, for how we sell and market physical products, for architecture, for media and entertainment, for public policy, crime, privacy and, as well, few early signals for what might be the new killer apps.

If all that is not interesting enough, I will also bring free beer.

How did it go? I think it went well! thanks for all the wonderful twitter feedback. 100+ tweets and counting =)

wrongbutton @tpurves fantastic presentation! very thought-provoking. especially enjoyed social AR consideration and the notion of layering data sets

BrianSe7en @tpurves great job on the AR deck! somebody who “gets it”.. yeah!

danielpatricio @tpurves Great job on the presentation, it really inspired me and got me thinking. there is a lot of potential in our future

randymatheson @tpurves – inspiring presentation on Augmented Reality tonight at #refreshevents , a balanced look at what is coming in the next few years

sebchorney @tpurves Great job. Real value for me was the “example->implication” flow, and high-level summations/analyses/insights in your tables.

D_Hock Great #RefreshEvents tonight – seeing the crowd engaged by @tpurves‘ talk was truly fascinating.

malcolmbastien @tpurves Awesome talk. It’s clear you know your stuff and have done some deep thinking of its broad impacts.

nitchblog Amazing debate to end the night. Great discussions that brought us around the world and back! Thanks to @jkozuch + @tpurves #refreshevents

davefleet @tpurves is wielding a NFC phone. Love the potential with that technology #refreshevents

pinkbrickroad @tpurves so interesting/funny. Future is crazy. #refreshevents

josephdee @tpurves presentation has been kick-ass so far. Peeks into the future of mobile experience, which is making me grin : ) #refreshevents

AdamSchwabe I love hearing @tpurves talk tech. So intelligent and focused. Fast, well-read. #RefreshEvents

I look forward to presenting again the next revision. Contact or DM me if you’d like me to lead/present this discussion at a future event. Meanwhile enjoy:

Link: Audio track of my presentation (video coming they say)

This entry was posted in android, apps, Archive, Augmented Reality, conferences, design, events, Experimental, future, lawsofmedia, mcluhan, social media, socialmedia, socialplatforms, ubicomp, wireless and tagged , , , , . Bookmark the permalink.

34 Responses to Presentation: Design for an Augment Reality world

  1. Maurice says:

    oh thank you so much! I’m doing a graduation thesis on AR and your presentation helped me a great bunch ^^

  2. Maurice says:

    oh thank you so much! I’m doing a graduation thesis on AR and your presentation helped me a great bunch ^^

  3. Great presentation. I liked the mix of humor and interesting thoughts.

  4. Great presentation. I liked the mix of humor and interesting thoughts.

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  10. This is cool! And so interested! Are u have more posts like this? Plese tell me, thanks

  11. I like this article! Will come again next time for sure, thank again

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