Hold on to your dollars
The Canadian Dollar reached parity with the U.S. Greenback yesterday. In on honour of this auspicious day, I thought I’d see how translates for far for tech consumers out there. Comparing prices at Apple.ca and Apple.com. Remember 1CAD = 1USD.
| CAD | USD | Premium | |
| iPod Touch | 329 | 299 | 10.0% |
| iPod Nano | 169 | 149 | 13.4% |
| MacBook | 1249 | 1099 | 13.6% |
| MacBookPro | 2199 | 1999 | 10.0% |
| iMac | 1399 | 1199 | 7% |
| iPhone | *sigh* | 399 | Infinity |
UPDATE: Given the recent strength in the Loonie has as much to do with a free-falling Dollar, you might imagine that Apple will be as apt to raise their US prices on future products rather than drop prices in Canada. So head south and bargain-shop while you can?
As Lars suggest, keep an eye on the greasy Big Mac to get a sense of how/if cross-border prices will converge.
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[...] When we last llooked, Apple’s stores in Canada still had not updated their Canadian prices to reflect parity with the US dollar. And since then that crazy looney has gone up again (hitting 1.08 today). Meaning apple kit that was 10-12% overpriced in Canada is now 20% overpriced and if you count that you might get away without paying GST if you pick one up south of the border… apple stuff is now about 25% too high in Canada. That’s nuts. [...]
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Thomas Purves
is an Entrepreneur and futurist for hire, lives in the great city of Toronto.
You should include the Big Mac in that table, for us Economist readers who wonder about the PPP theory…