Author Archives: Thomas Purves

# How to do Viral Advertising: Scoble on Will it Blend? Aren’t you dying to know what happens when you put an ipod in a blender? (spoiler warning: the blender wins…) # How not to do Viral Advertising: Penny Arcade … Continue reading →

Just returned from an interesting talk Mark Evans of B5 Media gave at the Toronto Board of Trade this morning. He compared startup environment of the last boom to the current with a few pointed and entertaining examples, though nothing … Continue reading →

Some excellent points Lars, while I myself sometimes take certain (mischievous?) pleasure in declaring various “old” media like email just plain dead, the reality ( if we want to get picky about it) is of course far more subtle. Better … Continue reading →